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Since 2017, Pau Cristòful is part of the Primavera Sound booking team, specializing in identifying emerging artists and programming the electronic and experimental part of the lineup. He gives special importance to detect those unexpected performances and experiences that have made Primavera Sound a world-renowned festival. Pau is also booker at the electronic music club Nitsa, and artistic director of MUTEK ES. In 2019 he was featured in The New Bosses 2019, the list with which IQ magazine points out the future big names in the live music business.